CALL FOR PAPERS

HCEA 2005 Annual Meeting: Unmask Your Potential
June 4-7 . New Orleans

If you wish to be considered as a presenter at the 2005 HCEA Annual Meeting, please complete this form and return it to splaster@kellencompany.com no later than November 5, 2004 (this deadline will be strictly enforced). If you would like to recommend a presenter, please forward this form to him or her-or e-mail the person's contact information to splaster@kellencompany.com.

HCEA is especially interested in holding workshops that particularly address issues specific to healthcare convention marketing; examples include, but are not limited to:

  • What healthcare professionals want from industry at convention exhibits
  • PhRMA Code/ AdvaMed Code/ OIG Guidance
  • ROI/ROO (both for exhibitors and associations) of convention marketing
  • Overview of research already conducted on ROI/ROO of convention marketing
  • Government/Department of Justice investigations into healthcare marketing
  • Strategies to handle leads internally
  • Continuing Medical Education (CME)
  • Navigating internal company politics
  • Traffic Building

Note: Due to time constraints, it may not be possible to acknowledge all abstracts submitted. HCEA encourages Supporting Members to co-present with Regular or Associate Members whenever possible.

Thank you for your interest in the HCEA Annual Meeting and the professional development of HCEA's members!